As I Am Hydration Elation Intensive Conditioner

Give dry curls the deep-conditioning reset they’ve been craving with As I Am Hydration Elation Intensive Conditioner, a rich moisture treatment designed to deeply condition, soften and improve the manageability of curly and coily hair. Coconut oil is the second ingredient in the formula and is especially noteworthy because its fatty-acid structure allows it to penetrate the hair fibre, helping reduce protein loss while supporting softness and flexibility. Shea butter and mango butter provide rich emollient conditioning that helps replenish lipids, smooth rough-feeling strands and reduce the appearance of frizz. Glycerin and betaine support moisture retention, while fatty alcohols and conditioning agents improve slip to make knots and tangles easier to work through. Phytosterols and antioxidant-rich botanical extracts including green tea, tangerine, apple and lemon provide additional conditioning support. Unlike a protein-focused repair mask, Hydration Elation is primarily designed around moisture, nourishment and manageability. As I Am reports 60% less force required to comb and 75% less force required to detangle, leaving curls softer, smoother and easier to manage.

How to Use + Best For

After shampooing or co-washing, distribute As I Am Hydration Elation Intensive Conditioner thoroughly through wet hair, making sure each section is evenly coated. Cover with a plastic cap and leave on for 15–30 minutes, then add a small amount of water and gently detangle before rinsing thoroughly. It is especially well suited to curly and coily hair, including Types 2C–4, that feels dry, rough, tangled or in need of deeper conditioning. Based on its rich combination of coconut oil, shea butter and mango butter, Hydration Elation can be particularly beneficial for medium-to-high porosity, thick or moisture-depleted hair, while fine or low-porosity hair should start with a smaller amount to avoid unnecessary weight. For a complete reset, As I Am recommends using it after Curl Clarity Shampoo, or pairing it with Coconut CoWash between deeper cleansing days to maintain moisture.

Take Khair Tip: For low-porosity hair that struggles to absorb richer treatments, use Hydration Elation with gentle warmth under your conditioning cap to help soften the cuticle temporarily and encourage more even conditioning.

Key Benefits: Intensive moisture • 75% less force required to detangle • 60% less force required to comb • Deeply conditions • Helps soften dry curls • Improves manageability • Adds shine • Silicone-free • Sulfate-free • Paraben-free

Best For: Dry & dehydrated hair • Curly & coily textures • Types 2C–4 • Medium–high porosity* • Thick & coarse strands • Difficult-to-detangle hair • Deep-conditioning days

Key Ingredients: Coconut Oil • Shea Butter • Mango Butter • Betaine • Glycerin • Phytosterols • Green Tea Extract • Vitamin E

Ingredients: Aqua/Water/Eau, Cocos Nucifera (Coconut) Oil, Betaine, Cetyl Esters, Glycerin, Cetyl Alcohol, Quaternium-91, Cetearyl Alcohol, Cetrimonium Methosulfate, Butyrospermum Parkii (Shea) Butter, Phytosterols, Mangifera Indica (Mango) Seed Butter, Cocos Nucifera (Coconut) Fruit Powder, Citrus Reticulata (Tangerine) Fruit Extract, Camellia Oleifera Leaf Extract, Pyrus Malus (Apple) Fruit Extract, Citrus Limon (Lemon) Peel Extract, Saccharum Officinarum (Sugar Cane) Extract, Fragrance/Parfum, Tocopheryl Acetate, Caprylyl Glycol, Phenoxyethanol, Polyquaternium-37, Propylene Glycol Dicaprylate/Dicaprate, PPG-1 Trideceth-6, Sodium Benzoate, Caprylic/Capric Triglyceride, Abies Balsamea (Balsam Canada) Resin, Limonene.

*Porosity recommendation is based on the product’s rich formulation and intended use rather than an official As I Am porosity classification.

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• Free standard shipping on orders over $70.
• $9.99 standard shipping for orders under $70 in Ontario.
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• Shipping Time: Delivery within 3-5 business days from the shipment date.